Simple, honest pricing
Choose a plan and subscribe. Go live on the official WhatsApp Business API with no setup fees. Prices exclusive of GST and Meta conversation charges.
Starter
Solo operators starting on WhatsApp
2 team users included
Get started- Official WhatsApp Business API
- 2 team inbox users
- Auto-assign chats to free users
- Shared inbox, templates & broadcasts
- AI automation & chatbot flows
Growth
Growing brands running campaigns
5 team users included
Get started- Everything in Starter
- 5 team inbox users
- Bulk broadcasts & analytics
- Developer API access
- CRM & store integrations
- Priority onboarding
Professional
Teams that need more seats
12 team users included
Get started- Everything in Growth
- 12 team inbox users
- Higher API rate limits
- Role-based access
- Advanced reporting
- Priority support
Enterprise — more than 12 team users
Professional tops out at 12 inbox users. Need more? Talk to sales with your seat count. Monthly = ₹4,999 + (seats − 12) × ₹500. Auto-assign still routes chats to a free agent.
WhatsApp conversation charges
These per-conversation rates are billed extra on top of your plan (set by Meta). You only pay for what you send.
| Conversation type | What it's for | Rate / conversation |
|---|---|---|
| Marketing | Promotions, offers & re-engagement | ₹0.949 |
| Authentication | OTP & login verification | ₹0.127 |
| Utility | Order updates & alerts | ₹0.140 |
| Service | User-initiated conversations | FREE |
Rates in INR, exclusive of 18% GST. Meta bills conversations in 24-hour windows.
How team users work
Plan = seat limit
Starter 2, Growth 5, Professional 12. Need more? Enterprise = ₹4,999 + ₹500 per seat above 12.
Auto-assign queries
A new WhatsApp message is assigned to a free team user. When they mark the chat Resolved, they are free for the next query.
Subscribe then credits
Pay for a plan → get that plan’s message credits (not stacked). When credits run out, recharge wallet for outbound.
Ready to go live on WhatsApp?
Pick a plan, subscribe, and start messaging. Free trial is available from the home page if you want to explore first.